The activewear brand may be best known for its matching athleisure sets, but its latest collection proves that the sky is the limit for modern brands.&nbsp;

At long last, Alo has expanded into luxury fashion. On Sept. 9, the label announced the launch of its debut bag collection&mdash;complete with four unique silhouettes designed to carry the wearer through each moment of every day, in the true studio-to-street fashion Alo is beloved for.&nbsp;
The four bags&mdash;The Voyage Duffle, Tranquility Tote, Odyssey Bowler, and Balance Bucket, available in full and mini sizes&mdash;were designed in Alo's Los Angeles headquarters and crafted in Florence. The label's attention to detail is present in each masterfully worked length of leather, individual stitch, and hand-painted detail.&nbsp;
True to the label's core values, the debut bag collection was designed with intent, keeping motion and function at the forefront, all while infusing the pieces with suitably sophisticated elements of style. Plus, with thoughtfully designed interior compartments and Alo Intention <a href="https://www.lofficielusa.com/wellness/a-beginners-guide-to-crystals" target="_blank" rel="noopener">crystals</a>&mdash;ranging from comforting smoky quartz to inspiring citrine&mdash;the bags make for the ideal, ultra-chic fusion of luxury craftsmanship and a wellness-oriented lifestyle.&nbsp;
With a campaign fronted by supermodels Daiane Sodr&eacute;, <a href="https://www.lofficielusa.com/fashion/victorias-secret-fashion-show-2024" target="_blank" rel="noopener">Candice Swanepoel</a>, and <a href="https://www.lofficielusa.com/fashion/mother-daughter-model-duos-twinning-kaia-gerber-cindy-crawford" target="_blank" rel="noopener">Amelia Gray </a>(all three of whom are represented by The Lions), and shot by legendary photographer Steven Meisel, the collection&mdash;and all of the messaging surrounding it&mdash;is a true love letter to the world of high fashion, delivered to fans of the brand in the form of sleek, stylish leather bags.

Daiane Sodré for Alo. Photography by Steven Meisel, courtesy of Alo.

Candice Swanepoel for Alo. Photography by Steven Meisel, courtesy of Alo.

Amelia Gray for Alo. Photography by Steven Meisel, courtesy of Alo.

&ldquo;Working on this campaign with ALO was such a full-circle, pinch-me moment. I&rsquo;ve loved ALO since the very beginning, and supporting the brand has always been something close to my heart. To collaborate with Steven Meisel on what truly feels like a dream job was surreal &mdash; there&rsquo;s simply no one like him. And to share the set with my ultimate girl crush, Candice, made it even more special. The whole experience was pure magic &mdash; I&rsquo;m still waiting for someone to wake me up from the dream," said Gray in a release.&nbsp;
Though fans will undoubtedly be waiting to snag a bag of their own, some style savants have been spotted sporting the collection ahead of its official debut.&nbsp;

Kate Holmes carrying the Alo Voyage Duffel in NYC. Photography courtesy of Alo.

In New York City, <a href="https://www.lofficielusa.com/fashion-week/every-look-katie-holmes-has-ever-worn-at-new-york-fashion-week" target="_blank" rel="noopener">Katie Holmes</a> was seen with the label's Voyage Duffel in hand, clad in her signature pared-back, polished wardrobe essentials. Available in black, deep red wine tones, and a chestnut brown, pieces from Alo's debut bags are already shaping up to be among the <a href="https://www.lofficielusa.com/shopping/fall-purses-bags-accessories-trend-2025" target="_blank" rel="noopener">It accessories of the season</a>.&nbsp;
The brand's debut bag collection is priced between $1,200 and $3,600, and will be available to shop in-store at 23 of Alo's brick-and-mortar locations.&nbsp;

Alo Ventures Into The World Of Luxury With Its First-Ever Bag Collection

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