Gucci's New Collection is a Psychedelic Dream
Fashion's favorite decade to relive as of late has found a fun new iteration in the form of a new capsule collection by Gucci. Today, the luxury brand launched a collection of 50 pieces across men's and womenswear, all with a '70s-inspired flare. Creative director Alessandro Michele redesigned the signature "GG" interlocking logo into a fun multicolor star motif printed on items such as luggage, small leather goods, clothing, and more.
Gucci's campaign for the new psychedelic collection features models dancing in a disco-esque club complete with strobe lights, disco balls, and grandmas facilitating a coat check. You can watch the whole video below.
From its bright colors to its fun-filled nostalgic spirit, the new psychedelic collection seems sure to be a hit among Gucci fans and beyond. Scroll ahead for a first look at the collection and some of our favorite pieces.
The perfect suitcase for any avid traveler. Leave the airport baggage claim in style—we doubt anyone will confuse your bag for theirs.
Globe-Trotter GG Psychedelic medium suitcase, $4,500, Gucci
Silk is always a good idea. This comfortable piece is extremely versatile and has an optional matching pant if you love a good set.
GG Psychedelic print silk shirt, $1,980, Gucci
This is the bag to arrive to a party with. The crossbody strap offers multiple styling options, and the pink trim and strap take the statement print to the next level.
GG Psychedelic round shoulder bag, $1,290, Gucci
Small leather goods, no matter the print, are always timeless. Grab this bi-fold wallet as the perfect gift for yourself or someone you love.
GG Psychedelic wallet, $390, Gucci
