Nicolas Ghesqui&egrave;re&rsquo;s next Cruise collection is headed to Manhattan, marking the beginning of a major new cultural partnership between Louis Vuitton and The Frick Collection.&nbsp;

Louis Vuitton is officially bringing its Cruise 2027 show to New York City. On Thursday, May 14, the French fashion house announced that Nicolas Ghesqui&egrave;re&rsquo;s upcoming Cruise collection will be presented on May 20, 2026, at The Frick Collection on Manhattan&rsquo;s Upper East Side.
The announcement marks more than just another destination runway show for the brand. Alongside the presentation, Louis Vuitton revealed the beginning of a three-year sponsorship with the historic museum, becoming a principal cultural sponsor of The Frick Collection through 2028.
Set inside one of New York&rsquo;s last remaining Gilded Age mansions, the Cruise 2027 show will also make fashion history for the institution itself, as it marks the first time a suite of the museum&rsquo;s historic first-floor galleries will be activated for a fashion presentation.
For Ghesqui&egrave;re, whose Cruise collections have become known for transforming architecturally significant landmarks into runway experiences, the venue feels especially fitting. Previous Louis Vuitton Cruise shows have taken place everywhere from the Salk Institute in California and the Miho Museum near Kyoto to the Bob and Dolores Hope Residence in Palm Springs and the Palais des Papes in Avignon.
&ldquo;Presenting the Cruise collection at The Frick Collection offers a unique dialogue between contemporary creation and such a remarkable artistic setting,&rdquo; Ghesqui&egrave;re said in a statement. &ldquo;Surrounded by masterpieces spanning from the Renaissance onward, we enter into conversation with a place where art, history, and beauty have long been preserved and celebrated.&rdquo;
The partnership will also extend beyond fashion week. Beginning in June 2026, Louis Vuitton will support free public access evenings through a new &ldquo;Louis Vuitton First Fridays&rdquo; initiative, allowing visitors complimentary entry to the museum on the first Friday of select months through May 2027. The House will additionally sponsor several upcoming Frick exhibitions and support a two-year curatorial research position centered on cultural exchange between Europe and China in the eighteenth century.

The Garden at The Frick Collection. Courtesy of Louis Vuitton.

Louis Vuitton Will Stage Its Cruise 2027 Show at New York’s Frick Collection

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Louis Vuitton Will Stage Its Cruise 2027 Show at New York’s Frick Collection

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