Peter Hawkings Steps Down From Tom Ford
Less than twelve months after his appointment, Tom Ford's creative director is leaving.
Tom Ford announced this morning that Peter Hawkings will step down as Creative Director as the brand moves towards a womenswear-focused approach. The news suggests that the next creative director will focus the brand in that direction; Hawkings, for his part, is a seasoned menswear designer who has been with the brand since its creation and has been at the forefront of the brand's creative mind since the beginning of 2023.
The news comes after Tom Ford himself stepped down in 2023 as a result of his brand's $2.8 billion dollar sale to ELC the year before. Hawkings then made his entrance as the brand’s creative lead in September 2023, following an over 20-year stretch working for Tom Ford, first at Gucci and then at his namesake label, which was established in 2005.
“I would like to express my gratitude to Peter for his outstanding contributions to TOM FORD since its inception,” said Guillaume Jesel, President and CEO of Tom Ford and luxury business development at ELC.
“I want to thank Peter for his collaboration since TOM FORD FASHION became part of the Ermenegildo Zegna Group. Together with his team, Peter contributed to this important initial phase of development. I wish him all the best in his next chapter,” said Lelio Gavazza, CEO of TOM FORD FASHION.
The brand's Spring/Summer 2025 collection will be presented in the Milan showroom in September 2024. A successor is set to be announced soon, and speculations have already risen.