A Deep Dive Into Sasha Pivovarova’s Bohemian Chic Style

In the early 2000s, traditional supermodel off-duty style was a shiny throughline of straightforward glamour. Sharp blazers, simple jeans, classic baby tees, and Alaia ankle booties found their way into many of the Y2K It Girls’ closets as “go-to” pieces. But near the middle of the decade, a doll-faced ingenué, Sasha Pivovarova, disrupted that pared-back aesthetic, bringing lightness and a sense of undoneness to a notably self-important and sober space. 

Pivovarova—who has been the diamond of Prada runways and numerous luxury fashion campaigns since 2005—enchanted fashion insiders with her wide-eyed gaze and trademark strut. However, she has been equally magnetic off the catwalk by striking a balance between practical and playful with a style redolent of a free-spirited, youthful bohemian. Her outfits have maintained unfaltering lightness, fluidity, and movement with soft constructions like ballooning chiffon maxi dresses and diaphanous blouses that are primed for prancing through lush wildflower meadows. Pivovarova has taken every possible opportunity to let her personality shine through her cheeky looks, often incorporating punchy patterning or eclectic statement pieces into her outfits.  

Through her employment of 1970s kitsch motifs, Pivovarova demonstrates an unmistakable awareness and self-assurance. For instance, she has incorporated chunky fringe into headpieces and necklaces alike. While hustling around Bryant Park in between fashion shows in 2007, Pivovarova added a knitted head scarf to complement the functional freedom of a ribbed jersey dress and tights. 

Meanwhile, the beloved supermodel is notably an enthusiast of eye-catching graphics. At the Vogue 90th Anniversary Party, she integrated a psychedelic element by tying a boldly printed bandana around her hair to match her multicolor stripe dress and a luxurious Jean Paul Gaultier kimono-silk trench with cowboy tassels. At the 2007 Met Gala, she championed timeless leopard print—a chic design frequently donned by 1970s female rock stars who were also intrigued by its splashy ferocity.

Despite her risky fashion choices, Pivovarova’s anachronistic, scrappy style has a polished undercurrent. She carefully weaves artsy, experimental elements with charming, saccharine pieces. Softly draped, silk mousseline dresses are paired with leather gladiator sandals, while floaty, ruffle-tier gowns with trumpet sleeves are accessorized with boho tassel bracelets. 

With her distinct soft romantic insouciance, it's no wonder she remains a fashion darling and muse for so many. Explore some of her iconic looks below.