Fashion

These Vintage Gucci Moments Will Make You Want to Go Back in Time

From Tom Ford's sexiest runway looks to Jackie Kennedy's favorite bag, vintage Gucci always steals the show. 

These days, a vintage Gucci piece exists as the pinnacle of fashion. Whether it be a Guccissima shoulder bag or a statement loafer, Gucci's oldest styles have come back as some of the most valuable installments of the vintage realm. Moreover, fashion's cyclical nature has made way for an influx of late 90s and Y2K looks to reemerge as current trends. This reversal has given everyone a good enough reason to dig through their closets or closest vintage stores in order to find the perfect nostalgic outfit. 

Since Gucci's inception in 1921, the house has been recognized for its unparalleled contributions to the fashion world. Beyond styles that resonated with elegant 20th century women like Grace Kelly and Jackie Kennedy, Gucci's prominence rose in the '90s with Tom Ford’s reign. When the American designer became creative director of Gucci in 1994, the brand saw a 90 percent increase in sales. Ford’s vision for Gucci was clear—he infused his signature sex appeal into the brand. This meant short skirts, exposed G-strings, sensual cut-outs, risqué campaigns, and top models like Kate Moss and Esther Cañadas on the runway. 

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Tom Ford walks the runway after Gucci's Spring/Summer 2004 show.

Before Ford, the American fashion executive Dawn Mello stood at the helm of Gucci. Under her leadership, Jackie Kennedy adorned the renowned Jackie bag and Princess Diana sported the classic bamboo bag. These subtle moments greatly contributed to Gucci's identity as an exclusive and luxurious brand, and have been emulated during Alessandro Michele's current rule at the fashion house. Known for his retro-infused yet subversive approach, Michele brings Gucci into its centenary as one of the most sought-after luxury labels.

Altogether, Gucci's 100-year history is defined by countless amazing style moments––on and off the runway. Take a look at L'OFFICIEL's fabulous round up and you are bound to walk away with some outfit inspiration. 

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The Gucci Flora scarf was created specifically for Princess Grace Kelly in 1966 with its signature illustrations by Vittorio Accornero de Testa. Here, she styles it tied around her neck.
Jackie Kennedy carries her eponymous Gucci bag in 1970.
The handbag was originally named the Fifties Constance, but took on Kennedy's name when the former First Lady was photographed with it throughout the early '70s.
Princess Diana carries a Gucci Bamboo bag in 1995.
Kate Moss appears on Tom Ford's Gucci catwalk in 1995 in blue satin and velvet.
Gwyneth Paltrow wears an all red Gucci suit in 1996, which was recently emulated on the Gucci Fall/Winter 2021 catwalk.
Gucci's Fall/Winter 1996 collection by Tom Ford features sexy designs like these low-cut whie dresses.
Moss proves herself as one of Ford's main muses during his time at Gucci.
During Ford's tenure, top models became associated with Gucci. Here, Linda Evangelista walks the runway in a sexy, laced-up number.
In 1997, Ford shocked the fashion world with this iconic Gucci G-string look.
Model Esther Cañadas sports a minimalist set with exposed G-string straps on the Spring/Summer 1998 runway.
One of Ford's most provocative moves at Gucci was this ad featuring the luxury house's initial shaved into a model's pubic hair.
Statement pastel furs make an appearance in 1998.
A young Gisele Bündchen struts down the runway in 1999. Ford channeled hippy-esque colors and patterns into this standout collection.
Ford leaves little to the imagination with this sexy romper on the 2002 runway.
Bündchen stars in Gucci's 2004 campaign.

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