The fashion world watches as Silicon Valley's ultra-wealthy offspring become their own brand of mini-magnates.&nbsp;

In years past, the figure of the socialite has transformed drastically. From the prominent Gilded Age ladies of the Astor, Rockefeller, and Vanderbilt families to the early 2000s girls of envy like Paris and Nicky Hilton, the It girl across the ages has taken on many forms&mdash;and in 2025, the latest iteration comes to us through the tech industry.&nbsp;&nbsp;
Today, the nepo babies that we&rsquo;ve come to obsess over are products of Silicon Valley. That's right: Steve Jobs, Elon Musk, and Bill Gates' children have grown up and risen to the forefront of contemporary culture.&nbsp;

Phoebe Gates at the 2024 Albie Awards in New York City. Getty Images.

Phoebe Gates, co-founder of Phia, an AI-powered fashion app, started the company as a clothing price-comparison tool with her Stanford roommate, Sophia Kianni. When she&rsquo;s not revolutionizing the fashion industry or chatting with Kianni on their podcast The Burnouts, she&rsquo;s at the center of the pop culture world, making statements and starting conversations around tech.&nbsp;

Photo: Getty. Vivian Jenna Wilson speaks onstage during the 2025 Teen Vogue Summit at NYA WEST on September 20, 2025, in Los Angeles, California.

Though estranged from her father, Tesla magnate Elon Musk, Vivian Wilson, <a href="https://www.lofficielusa.com/fashion/14-trans-models-fashion-industry-representation" target="_blank" rel="noopener">model</a> and media persona, has already carved out a spot for herself in fashion and Internet culture. At 21 years old, Wilson has already modeled for labels like Alexis Bittar and Prabal Gurung, and most recently, she broke Instagram when she walked the Dauphinette Spring/Summer 2026 runway in the brand's &ldquo;beetle-infestation&rdquo; custom gown.&nbsp;
Aside from her buzzy runway walks and campaigns, Wilson is also an outspoken example for gender-affirming care for youth in need.

Eve Jobs on Canto Bruno during the The Defender Stakes in the Castle Arena during the Royal Windsor Horse Show at Windsor Castle in Berkshire.

Eve Jobs at Paris Fashion Week in October 2023. Getty Images.

Unlike some of her tech It girl contemporaries, Eve Jobs, the youngest daughter of late Apple visionary Steve Jobs, leads a relatively private life. The 27-year-old recently made headlines after she raised the bar even more for the ultimate luxury wedding aesthetic&mdash;a particularly tough feat in recent years, thanks to weddings like Becca Bloom's&mdash;when she married Olympic equestrian Harry Charles in the Cotswolds.&nbsp;
A Stanford graduate (like her friend Phoebe Gates), Jobs and Harry Charles are said to have met and bonded over their love for horse show jumping. The wedding festivities were rumored to be held at Estelle Manor. The invitees allegedly included former <a href="https://www.lofficielusa.com/fashion/kamala-harris-most-powerful-presidential-outfits" target="_blank" rel="noopener">Vice President Kamala Harris</a>, <a href="https://www.lofficielusa.com/pop-culture/kourtney-kardashian-son-reign-disick-addresses-justin-bieber-father-rumors" target="_blank" rel="noopener">Kourtney Kardashian</a>, and <a href="https://www.lofficielusa.com/pop-culture/dua-lipa-callum-turner-engagement-paris-eiffel-tower-dancing" target="_blank" rel="noopener">Callum Turner</a>, plus some of the Gates family.
So, what does it all mean? Well, compared to the socialites of yesteryear, the newest wave of It girls proves that it's not all about genes and family lineages&mdash;these women bring generational perspective, tech know-how, and ultra-chic style moments to boot.&nbsp;

Are Tech Nepo Babies The It Girls Of Today?

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