The Best New Beauty Products to Shop in July 2024
As the weather heats up, some of the hottest new beauty products are landing on shelves. Here are some of the launches we can’t wait to get our hands on in July 2024.
Whether your summer itinerary includes jetting off to an exotic European town, sipping piña coladas on soft golden sandy beaches, or attending a concert with friends, having the best beauty products with you will ensure your summer plans are unforgettable. If you’re curious about which products to add to your suitcase or beach tote, we’ve got all the intel.
Naturally, many of the newest beauty products align with the biggest summertime trends. Velvety, matte-looking skin is out, and appearing dewy and lit-from-within is all the rage. Finding the perfect setting powder to lock your makeup in place while not losing your glow is imperative. Meanwhile, more people are gravitating toward having glowy, rosy cheeks that mimic the natural appearance of spending hours under the blazing sun without lasting damage. The perfect blush can guarantee you achieve beautifully, flushed cheeks for your vacation selfies. Also, ultra-shiny, nourished lips have been gaining popularity to create an effortless, “no-makeup” makeup effect. Lastly, since it’s summertime, having a perfume that conceals odor buildup from traveling in hot, sweaty climates can be a lifesaver.
From Summer Fridays Iced Coffee Lip Butter Balm to Rhode’s sought-after Pocket Blush, here’s your guide to the best beauty products you can purchase in July 2024.
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This cult-classic is back and better than ever for the summertime with a new fruity flavor to help you embrace the warmer weather. With hydrating agents like coconut oil and its trademarked antioxidant-rich Berry Mix complex, this lip product can do no wrong. It even contains Vitamin C to protect your lips from days underneath the sun.
Laneige Watermelon Pop Lip Sleeping Mask Intense Hydration with Vitamin C, $24, Sephora
Who doesn’t love a two-in-one product, especially if you're in a time crunch during this busy summer? Its formula of hyaluronic acid and Vitamin E will hydrate your skin while sculpting your face to give you a natural glow.
Makeup by Mario SoftSculpt® Bronzing & Shaping Serum, $36, Sephora
Lip gloss aficionados rave about this lip gloss for a reason. Made with shea butter and murumuru seed butter, it will shield your lips from the driest of heats, making it great for a possible desert getaway this summer. Their new chestnut brown colored balm will help create that coastal chic aesthetic you've been striving for.
Summer Fridays Iced Coffee Lip Butter Balm, $24, Sephora
This versatile serum is blended with powerful botanicals to combat skin concerns like rosacea, melasma, wrinkles, and more. Its phyto-chemical ingredients will enhance skin elasticity, fight harmful toxins, and help promote plum skin.
The Cure X Serum by Herbal Face Food, $114, Herbal Face Food
If you struggle with oily skin, the fierce humidity during summer can be a nightmare. Luckily, this setting powder absorbs excess oil without making your skin look cakey. Formulated with amazonian clay, this product guarantees your makeup has at least 16 hours of protection from the inhospitable weather.
Tarte Creaseless Under Eye Loose Setting Powder, $36, Sephora
This buzzy beauty brand has only grown more sought-after due to its growing catalog of fragrances. This stand-out summertime mist opens with a hit of guava nectar, contains notes of sunlit orchid, and is warmed up with vanilla and pink musk. This intoxicating scent will be an indispensable part of your summer beauty routine.
Sol de Janeiro Cheirosa 48 Perfume Mist, $24, Ulta
It is no surprise eager beauty-obsessed fans lined up for hours in Manhattan on a hot summer day to get ahold of this makeup product. Its flattering shade range allows you freedom with the kind of color you wish to sport, and the hydrating properties of glycerin blended into its long-lasting formula will give you that in-demand soft, glowy finish.
Rhode Pocket Blush, $24, Rhode Skin
In Prada’s latest expansion of its beauty line, it has released a new refillable perfume with vibrant notes of Jasmine. Its hints of muskiness and sweet citrus make it great to wear during a trip at a rustic lodge in Upstate New York.
Prada Paradoxe Virtual Flower Eau de Parfum, $135, Prada Beauty
Color Pop is exploding onto the beauty scene and for good reason. Its impressive shade and formula range at a low price creates a compelling value and quality. Their latest blush drop has a buildable formula and is infused with hyaluronic and polyglutamic acid, sea moss, and niacinamide to nurture skin and give you that undeniable glow.
Color Pop Liquid Blush, $10, Color Pop
Maintaining healthy skin is all about fueling your body with proper nutrients. This elixir is filled with rejuvenating ingredients such as Spermidine to boost collagen production and organic tart cherry to defeat cell damage and promote radiant skin.
Agent Nateur Calm (Beauty) Spermidine & Taurine Daily Supplement, $72, Agent Nateur
Fenty Beauty continues to prove they are unstoppable with this lip liner launch. Available in 10 shades, this nontransferable creamy pencil will ensure you have luscious and defined lips for every occasion. This versatile product is also waterproof - perfect for an upcoming pool party this summer!
Fenty Beauty Trace'd Out Pencil Lip Liner, $20, Ulta
Your favorite styling cream just got an upgrade this summer! Now, with a built-in taming wand, you can smooth flyaways and unwanted frizz on the go. Made with dragon fruit, prickly pear seed oil, and meadowfoam seed oil, the sweltering humidity this summer is no match for this powerful product.
dae Cactus Fruit 3-in-1 Styling Cream, $18, Sephora
This global beauty powerhouse is continuing to innovate its product arsenal with a lightweight vitamin C gel serum. Formulated with a triple-antioxidant brightening complex, it is proven to diminish hyperpigmentation and smooth uneven texture, so you can achieve a gorgeous summer glow.
Drunk Elephant C-Luma Hydrabright Serum, $68, Sephora
