5 Viral Perfumes That Are Actually Worth It
So fresh and so clean, here are the viral scents for every occassion.
Discovering one's signature scent can be a tedious pursuit. More often than not do we find ourselves curious about how certain notes smell when scouring the Internet doing research: What is a gourmand scent? What is the difference between eau de parfum and eau de toilette? Can a fragrance's scent really vary based on my pH levels?
Thanks to perfume connoisseurs across various social media platforms such as Instagram, Twitter, and TikTok, we can grasp a newfound confidence in perfume shopping, and have a general overview of how certain perfumes smell. Whether your preference leans towards the sweet or spicy side, these viral perfumes are definitely worth a try.
Before Rihanna launched Fenty Eau de Parfum, the artist-turned-entrepreneur's signature scent was Love, Don't Be Shy by Kilian; a sweet, floral fragrance with notes of orange blossom, vanilla absolute, and luscious marshmallow. A viral Twitter thread discussed that the "Work" singer smelled like heaven, and it was later revealed that the star uses the fragrance after a 2016 video of the artist and her friend @StylishGent resurfaced where Rihanna spills that she wears Love, Don't Be Shy.
This viral perfume made waves thanks to TikTok influencers who swear by the scent. The unisex fragrance from Maison Francis Kurkdjian contains notes of jasmine, saffron, cedarwood, and ambergris—and several influencers can attest that Baccarat Rouge 540 will leave a lasting impression.
Shelling out nearly $400 for perfume calls for a thorough decision-making process, but thanks to Zara's Red Temptation, you can smell just as sophisticated for a fraction of the price. Considered an affordable dupe for Maison Francis Kurkdjian's Baccarat Rouge 540, TikToker @jesssscca, revealed that the Zara scent smells “honestly pretty much the same, I can tell the difference but not by much!”
If you haven't seen your favorite influencer upload a flat lay with the Byredo Gypsy Water, you need to get your hands on this refreshing, summery fragrance. The Instagram-famous perfume contains notes of bergamot, lemon, pepper, and juniper berries making it a sweet and spicy scent.
Maison Margiela Replica Beach Walk fragrance is a favorite among PerfumeTok users. Known for its nods on nostalgia, Maison Margiela's Beach Walk contains notes of bergamot, pink pepper, coconut milk, and lemon that bring you back to breezy summer nights.
