Fashion

EmRata Doesn't Just Walk Her Dog in Underwear, She Goes to the Deli, Too

The model and entrepreneur just released her irresistibly chic lingerie line.
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Remember when you thought you couldn’t catch Emily Ratajkowski in a more compromising position than wearing a DKNY black lace bra and underwear set in the middle of a New York City street?  Think again.

Emily Ratajkowski announced the arrival of her bodywear line in a fashion that is not only keeping with her personal brand but defines it: by wearing her skivvies in a Brooklyn bodega.  The undeniably flattering line is also designed for comfort, which is something the triple threat (model, actress, designer) took into account when releasing her lingerie line as an extension of her already extremely successful bathing suit brand, Inamorata Woman.  The trendy swimwear line is worn by the likes of Sofia Richie and other celebrities and it seems reasonable to assume Ratajkowski’s bodyline with follow suit.

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The pieces in the collection range from lacey bralettes to ribbed bodysuits, skirts, bras, and underwear and vary between $18 and $55.  Whether intentionally or not, Ratajkowski is reaching a new audience with her price points, as her new body line is significantly more affordable than her Inamorata swim line.  With comfortable, classic pieces that won’t break the bank, we can expect that Inamorata body will be just as successful, if not more, than her other collections.

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