Prada enlists some upcoming talents to star in its winter wonderland campaign.

There is nothing more adept at ushering in the holidays than a plentiful bounty of snow. It coats everything: the ground, the trees, porch steps, and automobiles. The white exapnse reminds us of childhood <a href="https://www.lofficielusa.com/film-tv/classic-holiday-christmas-movies-old-hollywood-2020" target="_blank" rel="noopener">dream lands</a>. Think of Rudolph, Narnia, or Whoville.&nbsp;
For its 2021 holiday campaign, <a href="https://www.lofficielusa.com/fashion/gucci-dior-prada-hermes-fall-2021-pastoral-trend" target="_blank" rel="noopener">Prada</a> creates a landscape of its own in A Midwinter&rsquo;s Night Dream. The brand puts snow where it never falls: the glittering city of Los Angeles. Its wanderers in this great escape are young actors Julia Garner, <a href="https://www.lofficielusa.com/film-tv/shira-haas-unorthodox-interview" target="_blank" rel="noopener">Shira Haas</a>, Louis Partidge, and Taylor Russell.&nbsp;

The inspiration for <a href="https://www.lofficielusa.com/fashion-week/every-look-prada-spring-summer-2022-shanghai-milan" target="_blank" rel="noopener">Prada's</a> latest collection is cinema itself, a longstanding muse for the house. The characters in the film travel across the tundra towards a joyous holiday celebration. "Lucky we're all headed in the same direction," one of them thinks aloud. Their shiny new looks glisten in equal measure to the snow that surrounds them.&nbsp;
The short film was conceived by famed director Mary Harron, the same screenwriter and director behind American Psycho. Glen Luchford, a Prada collaborator since the '90s, directed the short. To capture the actors in their frozen surroundings, the brand employed an immersive technology called The Volume, a 'curved cocoon' of LED screens originally created for use on The Mandalorian.

The collection itself is black, white, and occasionally pastel. It was seemingly designed with holiday parties in mind, as every garment toes the line between daringly festive and safe-for-work. Chiffon, sequin, and <a href="https://www.lofficielusa.com/fashion/bedazzled-y2k-trend-rhinestones-celebrity-style" target="_blank" rel="noopener">rhinestone</a> shirts are paired with striped tights and retro <a href="https://www.lofficielusa.com/fashion/winter-hat-trends-2021-bucket-hat-baseball-cap-beanie" target="_blank" rel="noopener">bucket hats</a>. Men are greeted with boxy tailoring and chrome accessories. The clothes are now available for purchase <a href="https://www.prada.com/us/en/pradasphere/campaigns/2021/holiday.html?utm_source=youtube&amp;utm_medium=social_post&amp;utm_campaign=prada_holiday_2021" target="_blank" rel="noopener">online</a>.&nbsp;&nbsp;

Prada presents the Holiday 2021 collection in ‘A Midwinter’s Night Dream’

Prada Envisions a Snowy California Landscape in Its 2021 Holiday Campaign

The Art Newspaper US Edition & L’Officiel USA subscription

L'OFFICIEL USA December/January 2026  - Kelly Rowland Cover

Prada Envisions a Snowy California Landscape in Its 2021 Holiday Campaign

Tags

Related Articles

Fashion

Designers Prove That More is More

Fashion

Luxury Ski Wear is the Best Way to Stay Warm This Winter

Fashion

8 Outfits That Prove Combat Boots are a Must-Have for Fall

Recommended posts for you

Fashion Week

Armani Privé Carves Jade Into Couture for Spring/Summer 2026

Music

Who Is Jamie xx, Opener for Harry Styles’ 2026 ‘Together, Together’ Tour?

Fashion

Margot Robbie Embraces A Suite Of Gothic-Chic Looks Ahead Of 'Wuthering Heights'

Film & TV

'Tell Me Lies' Season 3 Episode 5 Recap, Lucy's Ending Explained

Film & TV

Grace Van Patten and Jackson White’s Complete Relationship Timeline

Fashion Week

All Of The Celebrities Spotted At Spring/Summer 2026 Couture Week

Fashion

Is Sydney Sweeney's Lingerie Brand the Next Skims?

Fashion Week

Matthieu Blazy Presents A Dreamy Vision Of Fashion For His Chanel Haute Couture Debut