Burberry Launches Trench Pop-Up Ahead of 5th Avenue Store Opening
Come experience the New York City rainwear pop-up with Burberry.
Ahead of its Fifth Avenue store opening in June 2023, Burberry has announced a Trench Pop-Up which will be open between April 2 and May 2. Visitors are welcome to shop for their ideal Burberry pieces, and through booking appointments, they can customize their finds with an assortment of accessories.
Inspired by this year's Fall/Winter collection, the space will present an overhanging tent which is said to be an ode to the Burberry tents from the late 19th and early 20th centuries and is a symbol of the brand's connection to the outdoors. The walls will be covered with the original Burberry plaid wallpaper, bringing forth a classic but modern interior.
Burberry has had quite an exciting year. Former Bottega Veneta designer Daniel Lee joined the luxury brand as its new creative director, and he has made it his own. Earlier this year, he released his first project for the Maison, including a campaign featuring famous British faces like Raheem Sterling, Shygirl, and Skepta and a new take on the original Burberry logo. Lee also presented an Equestrian Knight Design which will be featured on the windows of the pop-up as well.
Visit Burberry's Trench Pop-Up at 693 5th Avenue. The store will be open Monday through Thursday from 10 a.m. to 7 p.m., Friday through Saturday from 10 a.m. to 8 p.m., and Sunday from 11 a.m. to 7 p.m.
