L'O Exclusive: Parker Kit Hill Talks Style, Social Media, & Coach's New Campaign
With 1.6 million followers on TikTok, you can always count on Parker Kit Hill to make you laugh while also serving a look.
Parker Kit Hill joins fellow TikTok stars Wisdom Kaye, Elsa Majimbo, and Noah Beck for a joyride around Brooklyn in Coach’s Spring 2022 campaign. The actor, model, dancer, and influencer has become a social media sensation, with over two million followers on TikTok and Instagram combined. Starting out during the Vine era, Hill gained a following for making comedic videos, which became a vehicle for showing off fashion, too. Now Hill is an industry insider, walking runway shows, attending fashion week parties, and starring in campaigns.
For Coach’s new campaign, “That’s My Ride,” Hill stars alongside other social media sensations as the group rides in a hot pink car with the NYC skyline in the background. The campaign is dedicated to different modes of transportation in a nod to the Horse and Carriage collection, along with the Spring/Summer 2022 collection featured on the stars.
Here, we get an exclusive behind-the-scenes look at the collection as we catch up with Hill about social media, style, and more.
L'OFFICIEL: Can you tell us about your look in the new Coach campaign?
Parker Kit Hill: My look in the campaign was basically me. I had control over what I got to wear, and I got to speak with the stylist that was on set. It was collaborative. I’m wearing a skirt, gorgeous. We love wearing skirts, especially for men, and I hope to inspire other men in general to wear skirts and have fun with your body! I feel like it is super important to let loose and just be. My look was super comfortable for me, it was very efficient, I like wearing skirts just because you know, they are functional, you can do whatever you need to do, and there’s a breeze. It's perfect!
L'O: Are there any spring trends you're excited about?
PKH: I think everything is kind of meshing into one, like there is no real trend anymore, or I think it is the time of no trends. If I were to be excited about one thing it would be a revival of Y2K and ‘90s vibes. I think it is beautiful and I think people are doing it tastefully, and a lot of other brands are tapping into it in the right way. But personally, my style is showing what I'm feeling at the moment, so I usually do not feel like wearing a crop top and low-rise jeans. When I am ready for it, though, I’m into it.
L'O: Since you share your personal style on social media a lot, do you dress differently in your personal life than what you show your followers?
PKH: I never get dressed for social media—ever! Social media is the afterthought for me. Like I will get dressed and I'll just have a moment where I am like, "Wow, this is cute" and then I will record it, take a photo if I can. A lot of my outfits are never seen because I do not post all of my outfits. I don’t want people to steal my style, because people love to do that. But at the same time, I like to be a window of what you can do with fashion. So when I do post about an outfit, I'm sure to tag all the designers and all the parts of it. I show it all.
L'O: What was it like transitioning from creating fashion content for fun on social media to turning it into your profession?
PKH: This has always been the craziest thing. I think about it on a daily basis. It's cool! Like I wish I was being recorded everyday in a documentary style, working with these brands and being the face of a lot of different things. But transitioning from social media into the fashion world and runway and editorial is a natural progression. Fashion has always been a part of my life from a young age. My mom imprinted so many things about fashion into my world. She had [fashion] magazines laying around, images of people and things that are not blue jeans, blue t-shirts, there was always more. I always wanted to do more with fashion and social media just amplifies it, because I was able to see everything at the same time. This whole transition has been a slow process, a good process. I am very patient, I am never rushing anything, and I am willing to put in the work. Because it is not just about me, it’s about the end result and everybody. It is not just a singular thing when it comes to that stuff, like, I love it.
L'O: Are there any accounts you follow on social media for style inspiration?
PKH: There is no good or bad when it comes to fashion, I kind of just pay attention to the world and what is happening about me and that is where I get my inspiration.
L'O: But speaking of good and bad fashion, are there any looks that you regret wearing or would never wear again?
PKH: I think about me in high school. Such a mess. I would not repeat the whole infinity scarf era. Like I cannot do that again. I am into a neck piece that looks like a turtleneck. That is what the infinity scarf should look like. I have a nice JW Anderson neck piece that is so gorgeous and it serves the same purpose and does the same thing. And I am into that. But infinity scarves should never come back.
L'O: What about a look you loved recently?
PKH: I went to a party for Miu Miu in New York and I wore a vintage Mugler piece, like a whole outfit—it was a skirt and a blazer and I wore some platform heels. I never posted a photo in it. But it was so gorgeous, it looked like Thom Browne, like a pencil skirt and a simple blazer that was cinched in the back and the front that gave me a crazy silhouette. I love Mugler and I really hope I can walk one of their shows or do something like that. And I know it is in my cards. I just have to manifest.
