The former FLOTUS helps the New York department store kick off its holiday campaign in support of the Obama Foundation's Girls Opportunity Alliance.

In a festive collaboration meant to inspire <a href="https://www.lofficielusa.com/film-tv/the-female-cast-of-marvels-runaways-talk-empowerment-and-representation" target="_blank" rel="noopener">female empowerment</a>, <a href="https://www.lofficielusa.com/pop-culture/lavenue-safs-fifth-avenue-paris-new-york-shopping-dining" target="_blank" rel="noopener">Saks Fifth Avenue</a> teams up with former First Lady and founder of the Girls Opportunity Alliance <a href="https://www.lofficielusa.com/fashion/michelle-obama-fashion-independent-american-designers" target="_blank" rel="noopener">Michelle Obama</a> to unveil its annual display of holiday windows in New York City.
Available to watch on <a href="https://www.saksfifthavenue.com/c/live-stream/video" target="_blank" rel="noopener">Saks Live</a> tonight, November 23, at 7 p.m. Eastern Time, the celebration not only kicks off the holiday season in spirit but supports women in leadership all over the country.
Granting the Obama Foundation's Girls Opportunity Alliance with a $1 million dollar donation and providing three young women from within the program the opportunity to shadow Saks professionals, the partnership is the only one of its kind.
&ldquo;In the spirit of holiday giving, Saks is making a generous donation that will help so many adolescent girls all over the world,&rdquo; Obama said. &ldquo;This contribution to the Girls Opportunity Alliance will help these girls to reach their full potential&mdash;and that&rsquo;s especially important as the pandemic continues to threaten their education, which would set us all back in the years and decades ahead. I&rsquo;m excited to see the impact of this wonderful gift from Saks and how it can help support the work of the Girls Opportunity Alliance around the world.&rdquo;&nbsp;

In addition to the festive window unveiling, an online campaign provides customers with exclusive content throughout the entirety of the holiday season, the collaboration also includes a merchandise collection featuring products from all Saks departments. From women&rsquo;s ready-to-wear to home goods and makeup products, the collection features designers like <a href="https://www.lofficielusa.com/fashion-week/jason-wu-fall-2021-new-york-fashion-week" target="_blank" rel="noopener">Jason Wu</a>, <a href="https://www.lofficielusa.com/fashion/oscar-de-la-renta-wedding-dress-bridal-fashion-kennedy-clinton" target="_blank" rel="noopener">Oscar de la Renta</a>, and <a href="https://www.lofficielusa.com/fashion/christopher-john-rogers-resort-2022" target="_blank" rel="noopener">Christopher John Rodgers</a>.
In further support of the Girls Opportunity Alliance, all profits made both online and in-stores at Saks Fifth locations in New York, Chicago, Beverly Hills, and Chevy Chase will be granted to <a href="https://www.lofficielusa.com/pop-culture/michelle-obama-is-officially-the-most-admired-woman-in-the-world" target="_blank" rel="noopener">The Obama Foundation.</a>

Photo: BFA for Saks Fifth Avenue

Saks Fifth Avenue Unveils Holiday Windows with Michelle Obama & Girls Opportunity Alliance

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